|Oneida Peter Rabbit Bowl available at MollyFinds|
The town of Oneida, is located between Utica and Syracuse in New York, Oneida is one of the companies who has stood the test of time. Sadly in 2005, it's products would no longer produced in the USA as they had been dating back to 1881. I had the pleasure of visiting their factory outlet store in Oneida prior to the transition to overseas operations.
|This is a super rare Oneida Deluxe covered sugar bowl boasting kiddie logo available at Posh Rock Vintage.|
My Opinion: Oneida Transitioned into Melmac Because of Kiddie Sets
Truth be told, the research I have done indicates that Oneida did much advertising of their kid's boxed melmac sets prior to their full sets--which of course included a boxed set with their children's flatware. Perhaps this is an indicator that their transition into melamine dinnerware could have started here. The kid's sets were very popular and marketed with fairy tales and popular characters coupled with kid's flatware. One of the earlier designs is this Bozo-lookalike clown.
|Ad from August 1960 shows the kid's sets--here a clown set which looks like a Bozo clown. Cost: $4.95|
In 1962, a manual on Home Economics for teachers and students talks about Oneida's "new melamine". Could this be a reference to regular size dinnerware hitting the shelves? I'm not sure. It could have existed before, but when you look at full size designs you'll see many patterns indicative of the 60's and 70's. It is my opinion if you ask me which came first the children or the egg, it's the children.
|Here is a nice example of a full Oneida kid's set dating back to 1969 - available at heckamom|
|1978 General Mills Wizard of Oz? Plate (General Mills) by outofthepinksky|
What is the collectible value and worth of Oneida melamine children's ware?
Market: You have children's dinnerware collectors and melmac collectors both wanting them. Silversmith collectors may be looking for boxed examples of early children's silverware making boxed sets hard to find. Not to mention the children of the 1960's and 1970's may want to have a set like they had when they were little.
|QueenChlorine offers this Puss in Boots bargain $5, it does have scratches but is adorable nonetheless.|
Value: Truth be told the kiddie sets were mass produced, but finding them in mint shape are challenging. It appears more plates and bowls have survived than mugs, probably thanks to Junior throwing them across the room and their handles breaking off. Obviously a mint in box kiddie set would fetch more than anything, and early and original paperwork will be sought after by the markets above, making their value under-timed. Currently on Etsy, you can acquire bowls and plates which show little wear for average of $18 each. More scratching, fading, or more popular designs sometimes fetch between $6-$12 per item. Rare is the covered sugar bowl above. Mugs generally fetch $8-$20 based on design. Assembling a set like you had when you were a kid (near mint) may run you $30-$60 or up if you have to piece it out . Perhaps the memories of eating on the dishes back when you were little, mom cooked, and life was easy is simply priceless.
This post is sponsored by Kitchen Wall Decals. Make sure to visit them for cool and retro designs to spunk up your kitchen. It it advertisers like them who keep me writing and motivated to bring you this free information so make sure to visit them and find all kinds of peel and stick wall decals to make your room transform into something cool. They have everything from coffee cups for the kitchen to cool vintage planes for your kid's room. Check them out!
If you liked this Oneida melmac post, you may also enjoy reading:
The Oneida Story
All My Posts on Oneida